Instagram Snapchat Among ThoseThat Smartphone Users in The World Wanted to Delete in 2023 All Details

A recent study revealed some surprising insights into how people decide to keep or ditch their mobile apps. The report based on global smartphone users revealed that 4.8 trillion people, or 59.9% of the world’s population and 92.7% of internet users, are active on social media. On average, users access about 6.7 different social media platforms every month and spend about 2 hours and 24 minutes every day on these networks. The study also revealed the top apps that smartphone users wanted to delete this year.

TRG Datacenters Recent Updates Research The study looked at several factors, such as “how people decide to keep or drop their mobile apps” or which apps smartphone users decided to delete from their smartphones this year. The most surprising finding was that the app you probably use the most in a day was the one that was deleted by the largest number of users. We are talking about the social media platform Instagram. According to Statista Statistics Citing research, it shows that despite its widespread usage with 2.4 trillion active users globally, more than 1 million people were actively searching for ‘how to delete my Instagram account’ every month in 2023.

That’s more than 12,500 searches for every 100,000 people worldwide. This trend could pose a threat to Instagram’s dominance, even though it has consistently been a leading social media platform.

Snapchat, launched in 2011, came in after Instagram in terms of people wanting to hit the uninstall button. Though not as much as Instagram, still around 130,000 users every month were looking to delete their Snapchat account in 2023. This is a significant number, considering that Snapchat has around 750 million users.

The study shows that even though social media apps like Instagram and Snapchat have a massive user base, a large number of people are actively considering uninstalling them. The report raises questions about the sustainability of these platforms given the dissatisfaction of users, especially for Instagram, which could see a major shift in its popularity and user base if the current trend continues.