Amazon Enters in 10-Minute Delivery Market in Delhi, May Give Tough Competiton to Blinkit, Instamart

Amazon, one of the big e-commerce companies, has also entered the Quick-commerce segment. Amazon has started the new division Amazon Now for this. For the past few months, the company was trialing this service in the selected area of ​​Bengaluru. Quick-commerce segment has increased rapidly in the last few years in the country.

This service of Amazon can give a tough fight to Zomato’s Blinkit, Swiggy’s Instamart and Zepto in this segment. These three companies have a large stake in the market of Quick-commerce. These companies offer delivery in less than 15 minutes ranging from grocery to gadgets. The general delivery service of Amazon, which holds a large stake in the e-commerce market, is delivered in the same day or a few days of the products. The company will have to create a strong structure of logistics in the quick-commerce concentration.

The company has said that after the launch of this service in June in June, it is being expanded in the capital Delhi. Initially it will deliver in 10 minutes of grocery, snacks, personal care products and fruits and vegetables in 10 minutes in 10 minutes. Amazon plans to launch 300 dark stores by the end of this year in Delhi-NCR, Bengaluru and Mumbai. The annual sales of Quick Commerce Market are estimated to be around six billion dollars. According to the market research firm Datum Intelligence, the Blinking stake in this segment is about 40 percent.

This service has been launched by Amazon in West Delhi. The company plans to introduce it to other areas soon. Amazon has enhanced a lot of investment in India to increase business in India in the last few years. Recently, the company opened five new fullfillment centers for early delivery of products in Tier-2 and Tier-3 cities. Quick-commerce related companies were also accused. The All India Consumer Products Distributors Federation (AICPDF) had written to the Competition Commission of India (CCI) said that Quick these companies are trying to pull the customers by giving low pricing or heavy discounts. The letter also requested CCI to implement measures to protect the interests of general distributors and retailers.