TRAI Strict on Spam Calls Orders Reliance Jio Airtel Jio Other Service Providers to Tighten Rules

TRAI Chairman Anil Kumar Lahoti has announced that the Telecom Regulatory Authority of India will further tighten the rules to curb harassing and spam calls in view of the increasing complaints from users. The regulator has contacted all service providers and telemarketers in the country including Reliance Jio, Airtel, Vi and BSNL on this issue. Initial steps to address the problem include implementing technical solutions for traceability and blocking bulk calls from enterprise customers using 10-digit numbers. Additionally, a joint committee of regulators is focusing on combating fraud and scams. At the same time, TRAI is focusing on spam control, while law enforcement is handling violators and criminals.

news agency PTI (via NDTVAccording to ), TRAI Chairman said last Wednesday that the telecom regulator will review and further strengthen the rules to prevent annoying spam calls. Spam calls action has been given top priority on TRAI’s agenda amid increasing complaints from users about unsolicited communications from unauthorized telemarketers.

Lahoti said on the sidelines of India Satcom 2024 organized by Broadband India Forum (BIF), “We held talks with service providers on spam calls and this is the next thing on our table. We will work seriously… We will address the spam call issue. To tighten the rules, we will remove any loopholes people find in the existing rules.

TRAI held a meeting on Tuesday and ordered service providers and their telemarketers to come up with better measures to prevent bulk communication using voice calls. All service providers, especially telcos and their delivery telemarketers, have been requested to take immediate action in this regard.

Lahoti says that TRAI plays its role in controlling spam calls. At the same time, law enforcement handles those who commit fraud or scam.